Strategic Plan 2015-2018


In 2015, the Association of Child Life Professionals (ACLP) Board of Directors created a new strategic plan to guide ACLP initiatives over the next three years. The Board carefully considered overarching trends impacting the child life profession in the context of current conditions and emerging developments that will present both great opportunities and serious challenges for the field.

An overview of the highlights of the plan is included below, and a complete version is available for download. If you have questions or comments that you would like to share with ACLP's Board of Directors, please contact us.

Purpose (Why We Exist): 

The Association of Child Life Professional's core purpose is to serve the needs of child life professionals.

Mission (What We Do): 

The Association of Child Life Professionals (ACLP) serves the community of Certified Child Life Specialists®, faculty, child life assistants, and students. ACLP advances the field of child life by establishing and maintaining professional standards, enhancing the professional growth and development of members, and advancing the credibility of the child life profession by fostering research and promoting the standards of child life practice on a national and international level.

Vision (Where We're Headed):

Every child and family will benefit by access to comprehensive services provided by a child life professional as an integral part of their healthcare experience.

Values (What We Believe):

  • Accountability: Strategic, operational, and financial decisions focused on moving the profession forward, empowering members, and sustaining a viable member-centric association
  • Collaboration: Organizational outlook reflective of our professional community's respect for the value of different cultures, experiences, and points of view
  • Honesty: Personal and organizational integrity, transparency, fairness, and credibility in relationships and communications
  • Influence: Credibility and respect given to our work and to our members
  • Inclusion :
  • Relevance: Adaptability needed to maintain consistent quality, value, and usefulness in member services
  • Vision: Leadership consistently open and responsive to new ideas that advance the child life profession

Strategic Drivers 

The Association of Child Life Professionals’ strategic drivers are:

Professional Credibility: Strengthen awareness and perceived value of the child life profession.
Member Experience: Provide high-value, relevant member experiences.
Organizational Strength: Serve as a well-resourced, responsive organization.


Strengthen awareness and perceived value of child life. 

GoalDefine the role of the ACLP in facilitating and promoting research, and quality improvement/quality assurance.
Goal: Standardization of academic preparation, clinical training, and ongoing competency of child life professionals.
GoalEstablish key partnerships in the healthcare profession.

Member Experience

Provide high-value, relevant member experiences.

GoalIncrease member engagement.
GoalProvide up-to-date, relevant resources for members.
GoalIncrease leadership capacity.
GoalDevelop global support and partnerships.

Organizational Strength

Serve as a well-resourced, responsive Association of Child Life Professionals.

Goal: Increase donors and funding sources.
Goal: Ensure relevance of governance and maximize efficiency.
GoalStrengthen certification process.
GoalStrengthen the brand of the Association of Child Life Professionals.

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